TM Grupo Inmobiliario

TM Grupo Inmobiliario

About Us

TM Real Estate Group is a family company from Alicante specialising in the construction and development of second homes around the Mediterranean coast. We have delivered more than 20,000 properties in total since we began, and we also operate in the Mexican Caribbean.

The company is committed to diversification and also encompasses other lines of business such as hotel operations and management in Mexico´s Riviera Maya, with our hotel chain The Fives Hotel & Residences; holiday rentals with Mar Holidays; real estate brokerage through Beach Homes and the Las Moreras Fruit & Veggies agricultural production and marketing division.

TM Real Estate Group is committed to creating economic, social and environmental value in the communities where it operates, to promote sustainable residential and hotel tourism through the management of a responsible business model.

See Corporate Responsibility Report

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Our history began in 1969 as a family business set up by José Luis Serna Almodóvar.
This has led to 53 years of extraordinary business success as we innovate, grow and look to the future.

  1. José Luis Serna founded the company and began building first homes in Orihuela.
  2. First coastal second home project called Torreblanca del Mediterraneo, which gave rise to the company’s name for two decades.
  3. Commencement of international activity through the sales network
  4. Opening of the first national office in Madrid.
  5. TM becomes a pioneer in the sale of fully equipped homes.
  6. In-house international sales network.
  7. Acquisition of land to build Viñamar, the premier tourist development with 1,800 properties.
  8. Construction of the Bahía building in Torrevieja (Alicante), the group’s current corporate headquarters.
  9. TM is established as a residential tourism specialist developing major second homes projects: Riomar, Veramar, Novamar, Terramar and Zeniamar.
  10. Pioneers in the online sales of homes via the Internet.
  11. First international project in Mexico: "The Fives Beach Hotel & Residences".
  12. New corporate image: TM Real Estate Group is born.
  13. TM Agrícola commences activity.
  14. International expansion in Brazil: Mare Nostrum development, 160 properties in Lauro de Freitas, Salvador de Bahía.
  15. Special Real Estate Award given to José Luis Serna. 2012
    Beach Homes is born.
  16. Integration of renewable energies and water recycling systems in our projects.
  17. Domestic expansion on the Costa del Sol.
  18. TM Real Estate Group approves its code of ethics.
  19. Acquisition of the grounds of the former hotel Sidi San Juan.
  20. Opening of second resort in Mexico: ”The Fives Downtown Curio by Hilton”.
  21. TM makes its biggest-ever land acquisition deal, in Benidorm.
  22. Acquisition of land for the construction of the 3rd resort in Mexico “The Fives oceanfront Puerto Morelos”.
  23. Social project involving building the José Luis Serna Nuevo Noh-Bec school in Playa del Carmen.
  24. The TM Real Estate Group opens an office in Marbella.
  25. Acquisition of “La Hoya" land for a development project with over 2,000 homes next to the La Laguna Rosa nature reserve in Torrevieja.
  26. TM celebrates its 50th birthday
  27. “Aldea José Luis Serna” social project to build 71 homes in India.
  28. TM opens its 3rd hotel in Mexico: “The Fives Oceanfront Puerto Morelos”.
  29. Las Moreras Fruit & Veggies begins its agricultural production and marketing activities.

TM in figures

TOP 10 property developer in Spain by turnover

  • +20.000 homes delivered since 1969
  • +11.5 m2 of floor space
  • 3.000 homes planned for 2020–2023
  • 19 ongoing projects
  • 53 years of history
  • +1.500 members of staff
  • +500 international agents
  • 94% customer satisfaction rate

Mission, Vision and Values

Our mission, vision and values represent our way of understanding what we believe in, what we commit to and what we aspire to be as an organisation. These run through every strand of our corporate DNA and define how we act and how we do business.

To develop tourism and hotel real estate projects, providing a quality service and incorporating outstanding products and services that offer an excellent buying experience to our customers while remaining committed to society by creating jobs and wealth in our environment.

To be a benchmark group in the real estate sector that works towards a better future by building residential properties in a sustainable manner and with a quality service for people, customers, the general public and shareholders and the communities where we do business, by creating jobs and wealth. Our firm commitment to ethical principles, good corporate governance and transparency, quality, attention to borrowing limits, innovation, and customer guidance and service means that we stand as a benchmark in our sector.

These are the six values that inspire and guide the group's strategy and all its actions.

Ethics and good governance

TM believes in having a sound corporate governance model based on transparency and best practice, and that is why we are committed to the development of a governance structure with defined roles for the different bodies, ensuring transparency in all the group’s actions.

Code of Ethics

Our Code of Ethics is the foundation for our mission, vision and values. It is a benchmark for all those who form part of TM Real Estate Group, given that it guarantees that we do business responsibly and enshrines our commitments to all our stakeholders.

Download our Code of Ethics

Ethics Mailbox

The Ethics Mailbox provides a channel for the confidential communication of activities or conduct that could imply a breach of the Code of Ethics, using a special form.

The Corporate Governance Committee receives and handles notifications diligently, rigorously and in absolute confidence, managing each of these according to a protocol governed by best practice in order to offer a suitable response.

contact the Ethics Mailbox

Recognition and Awards

We strive to do better every day. This effort has led to the following awards.

  1. Tourism Award – Alicante Chamber of Commerce
  2. Best Developer – Western Europe (AIPP, London)
  3. Award: The Fives Azul Beach. Honourable mention, Biennale of Architecture, Quintana Roo College of Architects
  4. Special Award for Best Real Estate Company Growth, to José Luis Serna Almodóvar (ASPRIMA, Madrid)
  5. Gold Award for Best Online Service, Silver Award for Best Developer in Europe and Bronze Award for Best Customer Service (OPP)
  6. Silver Award for Best Developer in Europe and Best Online Service (OPP)
  7. Best Developer working in the Russian Market
  8. Silver Award for Best Developer in Europe (OPP Awards)
  9. Award for Best Developer in the World (OPP Awards)
  10. Award for real estate business (APCE)
  11. ASEMVEGA Award for Entrepreneur of the Year
  12. Mar de Pulpí: Best Residential Project
  13. IPA Residential development and Mixed use development, Mar de Pulpí
  14. “The Fives Downtown Hotel & Residences Curio Collection by Hilton” 2017 Development Award Best New Construction of the Year
  15. IN4Bankia award for Best Professional Trajectory
  16. Economia 3 award for Best Business Trajectory
  17. Generalitat Valenciana award of the Asociación de la Empresa Familiar de Alicante
  18. Alfil Award For Corporative Professional Career
  19. Radio Orihuela Award to the Best Company
  20. Travelers Choice Award from Tripadvisor to The Fives Beach as the Best All Inclusive Hotel and the Best Family Hotel in Mexico
  21. Importance Award From Diario Informacion
  22. The Fives Beach Hotel & Residences and The Fives Downtown Hotel & Residences receive a Traveller Review Award 2021 from
  23. AESEC officially recognises TM’s business achievements
  24. The Fives Beach Hotel & Residences Playa del Carmen is awarded the EarthCheck Gold Certification
  25. The Fives Downtown Hotel & Residences receives the AAA Four Diamonds award
  26. Las Moreras Fruit & Veggies receives ‘Cítricos Valencianos’ Protected Geographical Indication status
  27. TM receives the APCEspaña award for its 50 years in business and its contribution to the tourism industry
  28. Banco Sabadell and Levante-EMV business and sustainability award 2022 in the Governance category

Where to find us

TM Real Estate Group encompasses different lines of business: property development in Spain and Mexico, hotels in Mexico’s Riviera Maya, holiday rentals and farming. We would be very happy to provide detailed information on each of these areas.

TM REAL ESTATE GROUP Paseo de la Libertad, 1 Bis
03181 Torrevieja (Alicante)
View in Google Maps
Tel.: +34 965 71 20 11
Mon-Fri: 09:00 to 20:00
Saturdays: 10:00 to 14:00

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Developments in Spain inc. Balearics

Camino Acceso Xcalacoco
El Limonar 1
CP 77710
Playa del Carmen, Quintana Roo.
Teléfono: +52 1 (984) 877 2753

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The Fives Downtown Hotel & Residences

The Fives Oceanfront Puerto Morelos

The Fives Beach Hotel & Residences El Limonar 1, Xcalacoco 77710
Playa del Carmen, Quintana Roo
Tel. +52 ( 984 ) 877 2750

The Fives Downtown Curio Collection by Hilton 10 Avenida Nte. & Calle 2 Nte
Playa del Carmen, Quintana Roo 77710
+52 (984) 6889311

The Fives Oceanfront Puerto Morelos Av. Javier Rojo Gomez Nte. SM-02 MZ-25 LOTE-01
Col. Centro 77580 Col. Centro Puerto Morelos - Playa, 77580
Puerto Morelos, Q.R., México

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Mar Holidays Paseo de Libertad, 1
03181 Torrevieja (Alicante)
Tel: +34 661 441 354
Mar Holidays Caribe 77710 Playa del Carmen
Acceso Xcalacoco, Predio El Limonar Fraccion 2
QROO, Mexico
Tel: +52 (984) 980-05-29

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Las Moreras Fruit & Veggies
Ctra. CV-935 km 8,4 de Almoradí a Los Montesinos
03187 Montesinos (Alicante), España
+ 34 966 72 15 30
Las Moreras Fruit & Veggies

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